Soft and smooth, sexy and sultry. Smooth As Silk™ Deep Moisture Shampoo has a pearlized formula that glistens in your hand and transforms your hair into a silky palette. New and improved formulation with Apple and Aloe extracts provide antioxidant protection and enhanced moisturizers for even silkier hair. Lather and glow with the flow that begins your style. Smooth As Silk™ Deep Moisture Shampoo wears beautifully on you.This sulfate-free shampoo will not dull, strip, or damage your hair. It’s color-safe, paraben-free, and cruelty-free. Look in the Ingredients tab for a listing of USDA certified organic ingredients.Giovanni hair care…bridging the gap between natural and salon quality.Pearlized formula glistens in your hand and transforms hair into a silky palette. Lather and glow while prepping for your best style. Luxurious lather soothes dry, chemically processed hair. Cleanses gently for manageable smoothness. Calms unruly hair to alleviate frizz. Increases shine while smoothing dry or damaged hair.