BENEFITS: Colon Care Formula promotes colon health with fiber, calcium, magnesium, selenium and FOS probiotic growth complex. These nutrients provide dietary support for normal, healthy functioning of the colon, including regular elimination of toxins and waste material, promoting the growth of friendly bacteria, such as acidophilus and bifidus, and support for proper digestion. Colon Care starts to promote colon health immediately when you start using the product, and also acts as a long term protector of the colon. Colon Care provides a balance of essential soluble and insoluble fiber, and is a concentrated source of all 5 fiber types, for complete fiber benefits. Fiber and calcium help to absorb toxins and waste material, speed transit time through the colon, and remove toxins from the body. This helps to maintain a normal, healthy colonic mucosa (cells lining the colon wall). By supporting the integrity of the colonic mucosa, toxins and waste material are less likely to be reabsorbed into the bloodstream through the colon wall. FOS acts as a food source for beneficial bacteria such as acidophilus and bifidus, which are important for proper digestion and colon health. Selenium and magnesium have important protective benefits in the colon. Health authorities, including the Food & Drug Administration, recommend 25 to 40 grams daily of fiber for good health. Most Americans consume only 10 to 15 grams of fiber each day, less than half of the recommended amount. For improved health, it is beneficial to eat a variety of high fiber foods and take a fiber supplement as needed. Colon Care Formula is a simple, healthy way to help assure adequate essential dietary fiber.